Why “Click Here” is A Bad Practice

Using “click here” as anchor text is considered a bad practice because it doesn’t tell the user what the link will direct them to by itself, without users having to read the surrounding text; because “clicking” is irrelevant in many situations (assistive devices, smartphones, etc); and because it is meaningless to search engines indexing the page.

3 thoughts on “Why “Click Here” is A Bad Practice

  1. Thanks for posting this, Ian. I’ve been working on a blog post on this topic myself and that W3C link is great. I’ve read a lot of their specs and guidelines but hadn’t come across that page before. Thanks!

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